OpenRoad revs up expansion with first U.S. dealership by acquiring Bentley, Lamborghini and Rolls-Royce in Bellevue, Washington
February 3, 2017 (Vancouver, British Columbia, Canada) – OpenRoad is pleased to announce that it is expanding once again – this time south of the border with the acquisition of an established luxury dealership in Bellevue, Washington that represents a trio of the most iconic automotive brands in the world – Bentley, Lamborghini and Rolls-Royce Motor Cars.
“This is an incredible opportunity to grow our luxury line up and expand our dealership group by entering into a new, world-class market that’s only about a three-hour drive from Vancouver – or less if you’re driving a Lamborghini!” said Christian Chia, President & CEO of OpenRoad Auto Group. “We look forward to working with General Manager, Mark Maakestad and getting into the spirit of the Seattle Seahawks with the rest of his team!”
The acquisition of Bentley, Lamborghini and Rolls-Royce Motor Cars Bellevue was completed on January 19 and will be OpenRoad’s first foray into the U.S. market. The addition of the Bellevue dealership follows OpenRoad’s corporate strategy to expand existing relationships in key markets. OpenRoad already owns and operates a Rolls-Royce dealership in Vancouver, while Bentley and Lamborghini are part of the VW Group of Companies along with Audi and Porsche – three brands OpenRoad has proven to be successful with in Burnaby and Langley, British Columbia.
As demand for luxury and ultra-luxury brands continues to grow, so will production of exclusive new Bentley, Lamborghini and Rolls-Royce models. In 2018, Rolls-Royce Motor Cars is slated to launch their flagship, Phantom Sedan and soon after an SUV code-named Cullinan. Lamborghini, the iconic Sant’Agata-based exotic car brand known for their V12 power plants and the iconic Miura sports coupe will continue to produce some of the best super cars in the world. Bentley Motors will mark its centennial anniversary in 2019 along with the company’s celebrated history as the ultimate British luxury automobile icon.
OpenRoad’s newest dealership is located in an urban center just 16 kilometers outside of Seattle in a region that’s home to many of the world’s leading companies, including Microsoft, Boeing, Starbucks, Nordstrom, Paccar, Costco and Amazon. Bellevue has many of the same characteristics that make the Greater Vancouver area so desirable like its prime location in the Pacific Northwest, its cultural diversity, robust economy, beautiful geography and mild climate.
ABOUT OPENROAD AUTO GROUP
OpenRoad Auto Group is B.C.’s largest automotive dealership group with over 900 associates representing 15 quality automotive brands at 19 full-service car dealerships. Established In 2000, OpenRoad Auto Group offers car buyers and owners an experiential automotive retail service. With sales and service in multiple languages, OpenRoad Auto Group encourages a car buying experience based on openness, participation and expertise. OpenRoad is proud to be one of Canada’s Best Managed Companies, a CADA Laureate, and the recipient of multiple Canadian Best Employer Awards. www.openroadautogroup.com
MEDIA CONTACT:
Tanis Sullivan
Tanis Sullivan Communications
(604) 230-8008
tanis@tanissullivan.com
