Electric Dreams: A Very Grand Opening for OpenRoad Honda Burnaby

Just last week, OpenRoad Honda Burnaby welcomed loyal clients, car enthusiasts, and the community in celebrating the grand opening of its brand new space on Marine Drive. Attendees were treated to an exclusive first-look of the 2024 Honda Prologue in British Columbia, as well as a number of unique Honda heritage cars. OpenRoad Group CEO Christian Chia and OpenRoad Honda Burnaby GM Ryan Muir were on-hand to welcome special guests Honda Canada COO Dave Jamieson and Burnaby Mayor Mike Hurley to the Wednesday evening festivities.

In addition to celebrating Honda Canada’s 55th anniversary, OpenRoad Honda Burnaby also celebrated their own milestone of the sale and delivery of their 25,000th new vehicle, which was delivered earlier this month. 

L-R: Tahir Ayub, Executive Vice President & CFO, OpenRoad Group; Harj Gill, Vice President, Regional Operations, OpenRoad Group; Dave Jamieson, Senior Vice President & COO, Honda Canada; Christian Chia, CEO, OpenRoad Group; Craig Simpson, General Manager, Western Canada, Honda Canada; Ryan Muir, General Manager, OpenRoad Honda Burnaby

On OpenRoad’s partnership with Honda Canada, Chia said, “This year, across the country, we are celebrating the 55th anniversary of the Honda brand in Canada. OpenRoad is extremely proud to call Honda Canada our partner and be able to take part in the evolution of the brand over the years. We look forward to continuing a strong partnership for many years to come.”

For the fifth consecutive year, OpenRoad Honda Burnaby was awarded the Honda Driving Excellence recognition by Honda Canada, which recognizes a Honda Dealer’s commitment to providing the very best customer experience, in both sales and service.

The evening kicked-off with a traditional Chinese Lion Dance performance to help bring blessings, prosperity, and good fortune to the new location. There was also a celebratory Taiko drum performance by Vancouver Okinawa Taiko, which built excitement and anticipation for the star of the evening, the Honda Prologue.

Before the unveiling, Muir explained, “This is Honda’s first all-electric vehicle. This all-new, all-electric vehicle is the embodiment of our theme tonight – electric dreams. Delivering a range of up to 452 km, this zero-emission electric mid-size SUV was designed to turn your dreams of exploration into actual adventures on the road.”

In addition, OpenRoad Honda Burnaby was presented with a special grand opening plaque by Honda Canada, as well as a Kabuto Helmet, which was worn by the shoguns in Japan from the 12th to the 17th centuries. The helmet represents their fighting spirit.

“This facility is truly one of the best that I have seen anywhere in the country,” added Jamieson. “As a result of Christian’s vision for the future, this magnificent new facility will not only provide excellent service but will be able to fully support the sales and service of gas-, hybrid- and battery-powered vehicles well into the future.”

Throughout the night, guests feasted on custom bites from Hapa Izakaya, as well as sweet Japanese mochi donut desserts in a variety of flavours from popular Mochido. They also enjoyed live music from some local talent – Christine Lee and MYNXY.

The state-of-the-art new OpenRoad Honda Burnaby is located at 5723 Marine Way. For more information, please visit www.openroadhonda.ca.


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